Public Relations and Media Marketing - New postgraduate program in English!

Applications are now open for Public Relations and Media Marketing, a new postgraduate program delivered in English. Public Relations and Media Marketing is a new postgraduate program offered at the Political Science Faculty. The program is dedicated to those who wish to expand their knowledge and understanding of PR and media marketing, as well as to improve their English language skills. The teaching staff includes practitioners and academic lecturers with practical experience in journalism and PR. Although the program is delivered in English, a basic/communicative command will suffice as students’ vocabulary and fluency of communication will be systematically expanded during the course of study. The classes mostly consist of practical exercises and workshops (partially in the form of e-learning).

The programme of study includes the following courses:

  • Advertising
  • Copywriting
  • Marketing
  • Marketing on-line
  • Creating public relations strategy
  • Communication in crisis
  • European projects environment
  • Media relations
  • Visual communication
  • Team work

Program Coordinator: dr hab. Lidia Pokrzycka, e-mail: lpokrzyc@wp.pl

Organization information: mgr Iwona Kwiatkowska-Kursa, tel. 81 537 60 37e-mail: iwona.kursa@poczta.umcs.lublin.pl 

Applications: May 15th - September 15th, 2016

CKiOS Biuro ds. Kształcenia Ustawicznego, Rektorat X Floor, room  1002, Pl. M. Curie-Skłodowskiej 5, 20-031 Lublin,

Tel. 81 537 58 45

e-mail: studia.podyplomowe@poczta.umcs.lublin.pl

 

    News

    Date of addition
    16 June 2016

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